Cleary Gottlieb Steen & Hamilton LLP

  • Marketing Communications Content Analyst

    Job Locations US-NY-New York
    Job ID
    # of Openings
  • Overview

    Reporting to the U.S. Marketing Communications Manager and working with the firm’s global business development team, the Marketing Communications Content Analyst is responsible for creating and maintaining digital and print content from the firm’s 16 global offices to help convey Cleary’s capabilities and experience across practices, industries, and regions. The Analyst will primarily work on public-facing content on the firm’s website, and will coordinate with other business development functions to provide and coordinate content for the firm’s lawyers, existing and potential clients, recruits, and other audiences.


    Whether creating content from the ground up or reviewing and revising existing work product, the Analyst will work with the Marketing Communications team and others to help apply a common tone and standard of quality for all written marketing and business development materials. This includes:

    • Working with the global business development team to produce client-, recruit-, and other external-facing materials and messaging; website, intranet, and social media content; and other materials as needed for external and internal communication;
    • Assisting in the application of the firm’s editorial style guide for marketing and business development written materials;
    • Working with the graphic design department to source compelling visuals for digital and print content; and
    • Providing general editorial support to the global business development team.

    The position will also focus on working with the website biographies of the firm’s approximately 1,200 lawyers. Under the direction of the Manager and in close coordination with the Marketing Communications and global business development teams, the Analyst will:

    • Work with new lawyers to create bios as part of the firm’s on-boarding process.
    • Make regular updates to bios for partners and other senior lawyers.
    • Proactively reach out to the firm’s partners for regular review of their public-facing bios.
    • Proactively reach out to lawyers after promotions to adjust their bios to fit their new roles.
    • Maintain firm style and policies when creating and updating bios, and work with stakeholders to update the firm’s style guide and bio policies as needed.
    • Edit bios of internal and external participants for event programs.
    • Work with business development staff to maintain consistency between public and pitch bios.
    • Provide custom bio edits for lawyers submitting to external events and publications and advise lawyers on best practices for repurposing biography content in other contexts, including social media, professional memberships, etc.


    • Excellent business writing and editing skills, including an attention to detail and a commitment to providing error-free, targeted content.
    • Experience with website content management systems.
    • Desire to take ownership of projects from development to execution.
    • Effective project management skills and the ability to lead multidepartment groups toward a single objective.
    • Work independently and as a member of a team, organize/prioritize work, handle sensitive matters and meet deadlines, including working well under pressure with shifting (and sometimes conflicting) demands.
    • Flexibility to adjust hours to meet operating needs.
    • Should have three years of experience in legal or professional services marketing, communications, business development or related field.
    • Must possess a bachelor’s degree, ideally in a relevant discipline (communications, journalism, English, etc.).


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